Several technology focused businesses are leveraging the increased penetration of mobiles in Nigeria and the positive economic outlook of Nigeria to launch their businesses.We learnt that MoboFree is planning to set up an office in Lagos.
MoboFree, a social marketplace in Nigeria and Africa is set to launch its local presence in Lagos, Nigeria as its users in Nigeria grow significantly on a daily basis.With over 3 million registered users, including 2.2 million in Nigeria and a strong footprint in Zimbabwe, Uganda and Ghana, MoboFree is among the largest and most successful mobile social and trusted classifieds platforms in Africa. MoboFree combines a social network and board of classifieds to create a platform where buyers and sellers can meet, place their ads, negotiate and make transactions safely and totally for free.
The MoboFree technological platform makes buying and selling online easy for any user with any device, not only for PCs and smartphones but also for old phones with small screens (so called “feature” phones) Cristobal Alonso, Co-founder and Chairman of the board of MoboFree, says “We are excited to be able to provide on-ground support to our growing customer base in Nigeria and and to create locally adapted & customised opportunities that will deliver and exceed desired returns.”
The company disclosed that Nigerians are selling unused items worth USD 526 million on MoboFree and shared expectations that the total volume of items for sale in its marketplace will likely reach USD 1.5 billion by 2015. In view of this potential, establishing a local presence in Lagos Nigeria is a natural next step in order to ensure more effective operations and achieve set targets..Over 3.3 million users are registered on MoboFree and together they generate on average around 60 million page impressions monthly.