Samsung launches Galaxy S4 with Innovative Accidental Damage Warranty


Samsung Electronics, the world’s largest manufacturer of mobile handsets, has announced that it will be providing its customers in Nigeria and other pan-African countries with a 24-month ‘Accidental Damage from Handling’ (ADH) warranty to cover screen and liquid damages to its new, flagship Galaxy S4 smartphone, at no extra charge. A world first from the level of an original equipment manufacturer, the warranty includes two free repairs in the event of accidental damage to the device.


The Galaxy S4 has been on sale at Samsung stores and accredited dealers across Nigeria. The company is currently partnering major telecommunication operators and service providers in the country to encourage consumers to be one of the first to own the sought after smartphone.


Speaking at a press briefing just before the launch, Business Head, Hand Held Products, Samsung Electronics West Africa, Mr. Emmanouil Revmatas described the introduction of the warranty as a standard for the Galaxy S4, as part of Samsung’s commitment to providing its customers with innovative and impeccable after-sales services.


“At Samsung, we understand the unique needs of our customers and this is another value-added service we are introducing to provide them with comprehensive service assistance in the event of accidental handling damage to their devices. We are very excited to be the first mobile device manufacturer to come out with this level of service,” he said.


He added that Samsung Electronics will continue to provide value and long-term, sustainable support and service to its customers.


The ADH warranty will be incorporated into the existing 24-month standard factory warranty on the Galaxy S4. Customers can register their devices through Samsung’s e-Warranty service at the company’s website after making their purchase. In the event of damage, registered customers will be able to take their device to an authorized Samsung Service Centre for repairs. The Service Centre will replace the screen or board free of charge. According to Samsung, this warranty will cover only screen and liquid damages. Customers will be limited to two incidents requiring repairs within a 24-month period.


Countries where Samsung’s ADH is currently available include Nigeria, South Africa, Namibia, Zambia, Kenya, Mauritius, Ghana, Uganda, Senegal, Cote d’Ivoire, Sudan, Angola, Tanzania, Botswana, Ethiopia and Mozambique.

On her part, Samsung Electronics West Africa’s Marketing Manager for Hand Held Products, Ms. Olajumoke Okikiolu said “At Samsung, we are constantly looking for new and improved ways provide first-class service our customers wherever they are. The introduction of the ADH warranty on the Galaxy S4 smartphone is a testament to this commitment. Our customers can look forward to seeing the warranty extended to other Samsung devices in the near future.”

Kenneth Omeruo
Omeruo Ndukaku Kenneth is an Innovation Management expert,the CEO of Emerging Media,a new media company.He is a member of ISPIM - International Society for Professional Innovation Management and the US-Africa chamber of Commerce.He is the Founder of TechTrends Nigeria Blog,Nigeria Innovation Summit and the African Innovation Academy.Kenneth is a highly sought-after Internet Marketing Consultant who has through his seminars, articles, training and consulting, helped many organizations, Individuals, Businesses maximize the Internet for business purposes.Kenneth has also being featured as a guest on the TV show TODAY ON STV Nigeria and on Bloomberg Africa TV.He is the author of the best –selling Internet Book: How To Create Unlimited Internet Wealth. He is a syndicated columnist with the following Newspapers in Nigeria: Daily Independent, Financial Standard, PUNCH, BusinessDay, and Sun.Kenneth organises the EduNet Conference for Universities in Nigeria. Kenneth is a member of Institute of Software Practitioners of Nigeria( ISPON ) Roundtable For Capacity Development in Nigeria,member pre-selection committee for Nigeria at the UN World Summit Awards,a Panelist for Youth Enterprise With Innovation in Nigeria(YouWIN)-a Federal government initiative created by the ministry of finance,supported by ministries of Communications Technology,Youth Development,Worldbank and DFID. A 2013 Judge at the Google Cloud Developers Challenge for Sub Saharan Africa.He has been a contributing editor of Nigeria Communications Week,Africa Telecom and IT Business Magazine,ICT Today magazine,M2 magazine.Kenneth has been invited to the Commonwealth Telecommunications Organisation Forum, Oracle Open World Conference USA, Oracle Cloud World Dubai, and GITEX Dubai. He now lives in New York with his family and presently working on an Open Innovation project for Nigeria. You can contact Kenneth through email: (kenneth (at) On Skpe:Kenneth.Omeruo

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