SLOT Consumer Awareness Campaign Educates Nigerians on Understanding Product Warranties.



Every genuine product comes with a warranty from the manufacturer. Ideally, a warranty could be defined as a written guarantee issued to the buyer of a product by the manufacturer of that product with promise of repair or replacement of the product under certain spelt out conditions and covering a period of time known as the warranty period.

In the attractive and competitive Nigeria technology market especially the mobile phones and mobile devices market, most Nigerians are uninformed about their rights and hence they do not know the right way to demand for such rights. In most cases, many are not aware of warranty period and policy that is attached to any genuine product they buy. This has often times made the consumers not benefit fully in the value of the products they buy.

2nd Left: Mrs Ngozika Obidike,Head CPC Lagos,3rd Left: Mr Nnamdi Ezeigbo,MD/CEO SLOT with Mrs Ezeigbo,ED SLOT at the Consumer Awareness Campaign in Lagos,recently.

Seeing this lack of knowledge and understanding of product warranties from the customer stand point, SLOT Systems Limited, a leading name in the sales and distribution of Mobile Phones and Mobile devices in Nigeria, with several branch networks, have taken it upon themselves to enlighten and educate the Nigeria consumers on what warranty is all about.

Nnamdi Ezeigbo MD/CEO SLOT and Wife

In a well attended Consumer Awareness Campaign organized by SLOT last week in collaboration with the Consumer Protection Council of Nigeria (CPC), the theme of discussion was Understanding Warranties. The event which was well coordinated by Mr.Stanley Uzoechina, General Manager Marketing at SLOT was a very interactive and educative session.

 In his opening remarks, the MD/CEO of SLOT Mr Nnamdi Ezeigbo states that Nigeria customers are very unique people, they love quality products and they appreciate value and that SLOT has continuously distinguished herself in providing quality phones and mobile devices with great value, customer satisfaction and experience at the core. “One of the critical success factors of our company is the ability to add value to our products as we realize that the customer is the King” said Mr Ezeigbo. He also made it known that Nigeria being one of the top markets in the world where high-end mobile devices are actually sold, has a great need to make the customers understand what warranty is all about. ’’As a responsible corporate citizen, we recognize the importance of consumer’s position to our operation; as a result, we are committed to ensuring and passionately pursuing the consumer’s wellbeing and satisfaction, in consequence of this, we have resolved to close the knowledge gap which has continually deprived consumers from fully enjoying the benefits of the warranty arrangement on mobile devices in Nigeria hence this public enlightenment campaign”

Mr. Ezeigbo further explained that the conditions attached to warranties are usually spelt out in written form in the receipts being issued the customer at the time of purchase of any mobile phone or devices from SLOT, most customers do not read them. He states that there are factory faults and user’s faults. And that if a device is seen to have a factory fault either on the hardware or software, the device will be replaced if the device is brought back to SLOT within the specified warranty period without physical damages or any evidence of having being dropped, a shock or liquid penetration.

In case of user’s fault like liquid penetration, drop, shock and other physical damages, the user is expected to pay for the replacement of the faulty parts. This applies to devices that are still within the specified warranty period. He also adds that for Blackberry users, SLOT being in a strategic partnership with Blackberry can swap genuine blackberry phones bought in Nigeria which has faults.

Mrs. Ngozika Obidike, who is the Head Lagos Office of Consumer Protection Council-an agency of government saddled with the responsibility of protecting and promoting the interest of Nigerian consumers, in her speech commended the efforts of SLOT in moving a step ahead in enlightening their customers on warranties. She said ”There is a great need to enlighten the Nigeria consumers on their rights and how to go about it, we are happy to partner with SLOT in this awareness campaign on understanding warranties in Mobile phones and devices, we hope to do more in enlightenment of Nigeria consumers, at CPC we are committed to protect and enhance consumers interest through information, education and enforcement of appropriate standards for goods and services and to promote an environment of fair and ethical trade practices in Nigeria”

Mrs. Obidike also used the occasion to solicit for support from the media in helping spread the message to the Nigerian consumers and also encourage dissatisfied consumers to bring their complains to Consumer Protection Council.

In a closing remark, the SLOT boss while thanking their esteem customers who continually believe in them and patronize them over the years, reiterates” We want to continue in our diligent service to our customers who is the King”.

Kenneth Omeruo
Omeruo Ndukaku Kenneth is an Innovation Management expert,the CEO of Emerging Media,a new media company.He is a member of ISPIM - International Society for Professional Innovation Management and the US-Africa chamber of Commerce.He is the Founder of TechTrends Nigeria Blog,Nigeria Innovation Summit and the African Innovation Academy.Kenneth is a highly sought-after Internet Marketing Consultant who has through his seminars, articles, training and consulting, helped many organizations, Individuals, Businesses maximize the Internet for business purposes.Kenneth has also being featured as a guest on the TV show TODAY ON STV Nigeria and on Bloomberg Africa TV.He is the author of the best –selling Internet Book: How To Create Unlimited Internet Wealth. He is a syndicated columnist with the following Newspapers in Nigeria: Daily Independent, Financial Standard, PUNCH, BusinessDay, and Sun.Kenneth organises the EduNet Conference for Universities in Nigeria. Kenneth is a member of Institute of Software Practitioners of Nigeria( ISPON ) Roundtable For Capacity Development in Nigeria,member pre-selection committee for Nigeria at the UN World Summit Awards,a Panelist for Youth Enterprise With Innovation in Nigeria(YouWIN)-a Federal government initiative created by the ministry of finance,supported by ministries of Communications Technology,Youth Development,Worldbank and DFID. A 2013 Judge at the Google Cloud Developers Challenge for Sub Saharan Africa.He has been a contributing editor of Nigeria Communications Week,Africa Telecom and IT Business Magazine,ICT Today magazine,M2 magazine.Kenneth has been invited to the Commonwealth Telecommunications Organisation Forum, Oracle Open World Conference USA, Oracle Cloud World Dubai, and GITEX Dubai. He now lives in New York with his family and presently working on an Open Innovation project for Nigeria. You can contact Kenneth through email: (kenneth (at)techtrendsng.com) Facebook:www.facebook.com/Kenneth.omeruo On Twitter:www.twitter.com/kennethomeruo Skpe:Kenneth.Omeruo

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